Design That Works as Hard as You Do
The Site Hustle is a streamlined web design studio built for small businesses, creatives, and service providers who need a clean, strategic site — without unnecessary complexity or inflated costs.
Founded by Christen Puckett, The Site Hustle was created to fill a gap in the market: too many business owners were stuck between overpriced agency builds and clunky do-it-yourself tools. Christen’s unique approach blends her design expertise, business insight, and process-driven mindset to deliver sites that look great and function even better.
How It Started
When a friend wanted to make edits to a site without breaking the bank, she reached out to me for help. Being a DIY girl, I was quick to start researching a new skill. What started as a friendly favor quickly turned into a passion.
I bring 7 years of experience in marketing and design, and over the past year and a half, I’ve developed the technical skills to build functional, cohesive websites at a straightforward price — no hidden fees, no confusion.
I believe in clean, user-friendly design that reflects the heart of your brand. At The Site Hustle, I help new and growing businesses build an online presence that feels polished, intentional, and easy to navigate — so you can focus on doing what you do best.
What We Stand For
At The Site Hustle, we believe:
- Adaptability is everything. From platforms to budgets, we tailor every build to fit the real needs of your business.
- Professional design shouldn’t be exclusive. Every business deserves a website they’re proud to share on desktop and mobile.
- A clear process builds confidence. We guide every client from idea to launch with transparency, timelines, and tools that reduce stress.
Built to Rise
We are proud to be based in Southwest Virginia and to serve clients in rural Appalachia — home to communities filled with incredible businesses and big ideas that deserve better digital visibility.
Whether you’re a solo founder, a small team, big business, or a local nonprofit, we’re here to help you create an online presence that supports your goals and grows with you.
Let’s see what’s possible
View our full list of packages and get ready to launch your site.